Home Care Businesses Offer Peace of Mind for Long Distance Relatives

Your senior care franchise can provide a valuable service to families with elderly relatives who live in a different city or state. Nearly seven million caregivers reported living an hour’s drive or more away from the loved one for whom they are responsible. Some of these long-distance caregivers are concerned with how to increase their participation in the lives of their loved ones, while still allowing them to remain in their homes. Often, long-distance caregivers rely on the telephone for the majority of communication, but sometimes a weekly telephone conversation is not enough. Visits from your home care franchise employees can often be a long-distance caregiver’s first line of defense against possible problems. A home aide can assist with basic functions like housekeeping and hygiene and also notice changes in the client that could indicate deeper medical problems.

Your home business staff can provide eyes and ears to long distance caregivers, and your company can provide a valuable tool for keeping your client safe and happy in his or her own home. A non-medical home aide can keep a care log for the client’s long distance relatives and keep them up to date with their loved one’s general state of and happiness. More elderly patients wish to retain their independence as late into life as possible, and their families are often concerned whether or not remaining at home is the best option. Be sure to let your clients and referrers know that your home care staff is trained to provide services to your clients and their long-distance loved ones.

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Please refer to our most recent Franchise Disclosure Document for important details.

Corporate Culture and Running a Home Care Franchise: Important Takeaways

As a home care franchisee, you know that your home care staff plays a large part in your success. In fact, it’s been reported that up to 85 percent of a company’s assets are now intangible. These intangible company assets include human knowledge and talent, so you’ll want to nurture and develop your employees in any way you can. You also want to motivate your employees to improve and recognize their efforts to retain your top performers.

Two-thirds of employees surveyed said they believed corporate culture is very important to the success of their organizations, as well as one of the largest influences on morale and productivity. When you decided to start your own home care business, you were probably careful to determine if the franchise fit with your own personality and business goals. Hopefully when you staffed your business, you selected employees who meshed with these values, as well. But how do you continue to promote and improve your franchise’s corporate culture?

While it’s true that initially your franchise’s culture will take many elements from that of the franchise itself, your particular franchise will change and evolve over time. To ensure that your franchise remains a great place for you and your employees to work, you will want to build a strong corporate identity. While owning a home care franchise differs from working in the corporate world, you may be able to take away some valuable pointers from other organization’s corporate culture.

Focus on building strong trust relationships and hold your employees to high standards of accountability. Train and develop employee skills, and also work on developing open lines of clear communication between staff members. Utilize resources and tools effectively, and stay on top of industry innovations. Emphasize recruiting and retaining outstanding employees, and look into implementing employee reward and incentive programs, such as “Employee of the Month” and “Outstanding Customer Service” awards. By cultivating corporate culture in your home care franchise, you can maintain one of your businesses’ most valuable assets: your employees.

Learn more about senior care franchising and download your copy of our FREE eBook today!

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Please refer to our most recent Franchise Disclosure Document for important details.

What is a Home Health Care Business Plan and Why Do I Need One?

Image of home care business planCreating a home care business plan v on the path to a successful franchise. A business plan is crucial to monitoring the success of your home health care business, and can help you  set goals and establish processes if you are just starting out. Think of the home care business plan as a roadmap to your success. It usually projects about three to five years in advance and outlines the steps that the company intends to take to grow revenues. As an Always Best Care franchisee, you will receive training and support to help you build a home care business plan that will help you throughout the formative years of your business.

A home care business plan can also help with making future decisions. For example, in the case of a sudden crisis, having a business plan can make it much easier to navigate difficult decisions. Building your business plan will allow you to assess your capital needs, your budget and cash flow, and how to get from where you are now with your business, to where you want to be. Without a plan it would be difficult to see the connections between revenue, expenses, and marketing goals in order to make crucial decisions about the future of your business.  Part of the reason Always Best Care is one of the best home care franchises in the nation is because of the combination of corporate and local ongoing support, which includes strategic business planning services. A home care business plan is your key to successful franchise operations, and Always Best Care can help you build one that is tailored specifically for your business!

Learn more about senior care franchising when you download your copy of our FREE eBook.

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Please refer to our most recent Franchise Disclosure Document for important details.

Hiring Staff for Your Home Care Business

Hiring for your home care business can be challenging. Keep in mind that, at first, you will have to wear many hats, but ultimately your home care franchise will need several employees to keep things running smoothly. Non-medical home care franchises require experienced employees. In the beginning, you as the owner will most likely function in every role, but eventually, especially in a larger home care franchise, you will need to hire a Care Coordinator to oversee all of the franchise’s clients.

The Owner

The Owner is responsible for the majority of decisions in regards to how the business is run. It is often said that a business is not a democracy. The owner must possess true leadership qualities and be able to make strategic decisions which will grow the franchise.

The Care Coordinator

Initially the Owner will function as the Care Coordinator but as the franchise grows in terms of the number of Seniors that receive care a Care Coordinator will need to be hired. You will need a Care Coordinator that pays attention to detail and one that possesses strong logistic skills. A good Care Coordinator ensures that the daily operations of your Franchise are profitable and efficient.

The Sales Rep

The Franchise Sales Rep is responsible for creating the marketing plan and evaluating the success of those plans. The Sales Rep must have a dynamic personality that prospective customers are drawn to. The ability to seek out and find key opportunities before your competitors find them is also a critical skill. This position is the key to your company’s growth.

Your home care business depends on its top tier team members to make smart decisions on a daily basis. In order to grow your franchise you must hire individuals with the same passion and drive for helping seniors stay in their own home.

Learn more about senior care franchising when you download your copy of our FREE eBook.

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Please refer to our most recent Franchise Disclosure Document for important details.