The Top Ten Reasons to Become an Always Best Care Franchisee

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If you’re reading this, it’s probably because you’re in the midst of performing research on what you hope will be a lucrative and rewarding professional transition. Franchises are a great way to enter into a more independent career in business while enjoying the backing of a proven corporate entity. That being said, not all franchises are created equal.

The home-based senior-care franchise industry is growing at a fantastic rate, and it is one of the top franchise sectors to join. However, a number of opportunities exist with a large number variety of franchise corporations within this industry

Naturally, we feel that Always Best Care offers the best opportunity for those who want to enter into the home-care industry. Here are the top ten reasons why you should consider working with us when you make a decision regarding the ideal franchise opportunity for you and your future.

  1.  Advanced Marketing Solutions and Support
    As an Always Best Care franchisee, you will have access to state-of-the-art marketing tools and support. Of course, it’s up to you to make use of them effectively, but we set you up to succeed (link: https://franchisewithalwaysbestcare.ca/the-senior-market-is-hot-always-best-care-is-hotter/).
  2.  Top-Notch Training
    Our comprehensive training program, which combines classroom and field-based modules, will provide you with the knowledge and experience you require to start your franchise journey on the right foot.
  3.  Low Investment, High Revenue
    When compared to other franchise industries, the home-care sector has an incredibly low cost of entry. At Always Best Care, we provide not only an affordable way to become a franchise, but also methods to maximize your revenue. Everybody wins!
  4.  Up-To-Date-Resources
    Seniors are living longer than ever these days, and that means that an increasing number of seniors live with conditions such as dementia or Alzheimer’s. These individuals require a different type of care (link: https://franchisewithalwaysbestcare.ca/senior-care-franchise-caregiver-tips-for-working-with-dementia-patients/), which is why we make sure our franchisees and their caregivers always have access to materials and education that helps them care for our diverse senior population in the best way possible.
  5.  Always Best Care is One of the Best Franchises for Minorities
    In spite of the amazing strides society has made in recent decades, minorities often face greater challenges in business, regardless of their qualifications. At Always Best Care, we believe that everyone deserves a chance to succeed, which is why we’ve been named one of the top 50 franchises for minorities by the National Minority Franchising Initiative. (link: https://franchisewithalwaysbestcare.ca/be-a-part-of-one-of-the-best-franchises-for-minorities/)
  6. Multiple Revenue Streams
    Always Best Care franchisees benefit from three distinct streams of revenue: skilled home-health care, non medical in-home care and assisted living finder services.
  7. Industry Experience and Stability
    Always Best Care has been around since 1996, and it offers opportunities not only in the United States, but around the world, as well. We’re here for the long haul, and we’ve proven our ability to help our franchisees succeed.
  8.  Opportunities in Markets Large and Small
    With some companies, it’s necessary to set up and operate in a large metro area in order to succeed. However, we believe that every community can benefit from an Always Best Care franchise, regardless of its size. (link: https://franchisewithalwaysbestcare.ca/small-home-care-market-big-home-care-franchise-opportunity/)
  9.  National and Local Support
    Franchisees with Always Best Care enjoy excellent corporate training and support, but they can also access local help through our highly trained Area Representatives.
  10. The Chance to Make a Real Difference
    Seniors want to live their lives as independently as possible in their own homes. Always Best Care understands this desire, and we make sure our franchisees know that what they’re doing is benefiting the lives of people who might otherwise be forced to live in less than ideal conditions.

Are you ready to learn more about franchise opportunities with Always Best Care?

For information on our franchise opportunities, call toll-free 1-855-430-CARE (2273), send an email to [email protected], visit www.www.alwaysbestcare.com/franchising or download a copy of our FREE franchising eBook today!.

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Please refer to our most recent Franchise Disclosure Document for important details.

Examining the Profitability of Home Care Franchises

Why Are Home Franchises So Profitable Right Now?

Since the economic collapse of 2008, nothing has been quite the same. Although the economy is recovering, echoes from the downturn of the last decade continue to reverberate. This can be observed perhaps most closely in the job market, where employment searchers are increasingly considering non traditional forms of work that give them more control – and more security – in a rapidly changing world. That’s why so many people are considering franchises. However, not many people think to consider franchising in the home care sector.

Why Home Care for a Franchise?

When most people think of franchises, the first thing that comes to mind is food. The fast food industry, in particular, has grown at an incredible rate thanks largely to the efforts of dedicated franchisees. Food is familiar to everyone, and most people have experienced dining at one or more different food franchises over the course of their lives. Moreover, many people in our society began their careers working for such franchises. This means that food franchises are very familiar to the general public – making food an easy entry into the world of franchising.

Just because an industry is familiar, however, doesn’t mean that it’s ideal for everyone who wants to enter into franchise ownership. The food industry is highly competitive, and many people find it to be too stressful to sustain a happy, fulfilling career for very long. Additionally, some people are simply uncomfortable with the idea of entering an industry that is known for providing poor nutrition, while others feel a calling to go into business that serves others more directly.

Home care is one of the rising industries in the franchising world. As it turns out, more and more seniors are electing to receive elder care services in the comfort and privacy of their own homes. This means that the demand for ethical and effective home care providers is growing incredibly fast, leaving a market wide open for potential franchisees searching for a unique and rewarding opportunity.

The Benefits of Home Care Franchising

Low Costs of Entry

Fast food franchises are potentially lucrative, but they require a massive upfront investment, often exceeding $500,000. Always Best Care upfront investment costs range from $60,000 to $110,000 – more than half of the $500,000 price point for a fast food franchise.

  • High Demand
    There are more seniors living in our world than ever before in history, and they’re living much longer than ever before, too. Unfortunately, the facilities and services that they need can’t keep up with the demand that exists. As more and more seniors seek alternative care, home care franchises are set up for a great future of service.
  • Help with Legal and Organizational Issues
    No one likes to deal with red tape, especially when it comes to issues surrounding home care. Fortunately, home care franchisees can say goodbye to headaches associated with red tape and legal busywork because franchises have built in recognition and reputations, as well as an ability to make life easier for otherwise independent home health operators.
  • Money Can Be Made
    Getting into a franchise business is done because it’s a great way to earn revenue. What many people don’t know is that the home care sector provides a greater opportunity to make more money more quickly.
  • Doing Some Good in the World
    Seniors often struggle in their golden years, and they deserve to be taken care of with dignity. As our aging population seeks solutions for care, they are finding an increasing number of available options. For those who want to not only earn an impressive income, but also make a positive difference in the lives of our most experienced citizens, franchising in the non-medical home care industry simply makes sense.

Learn More about Home Care Franchising with Always Best Care

For information on our franchise opportunities, call toll-free 1-855-430-CARE (2273), send an email to [email protected], visit www.www.alwaysbestcare.com/franchising or download a copy of our FREE franchising eBook today!

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Please refer to our most recent Franchise Disclosure Document for important details.

Always Best Care Senior Services Selected a “Best for Vets” Franchise by Military Times

Always Best Care Senior Services has been named one of the best franchises for veterans by Military Times in its September 8 Best for Vets: Franchises 2014-15 rankings. This is the second time Always Best Care has earned this distinction for its commitment to providing opportunities to America’s veterans.

Based in Roseville, CA just outside the state capitol in Sacramento, Always Best Care is one of the nation’s leading providers of non-medical in-home care, assisted living placement services and skilled home health care. The company delivers its services through an international network of more than 185 independently owned and operated franchise territories.

Military Times, a Gannett Company comprising Army Times, Navy Times, Air Force Times and Marine Corps Times, focused on financial incentives, brand performance and policies that cater to veterans and reservists when conducting and scoring the Best for Vets: Franchises survey, a highly respected, nearly 110-question analysis of a franchise’s efforts to provide veterans an environment for success. The full rankings can be found online at: www.militarytimes.com/bestforvets-franchises2014-15

“Always Best Care has had a long and deep commitment to both caring for and honoring our nation’s heroes,” said Michael Newman, founder and CEO of Always Best Care Senior Services. “We also have worked very hard through the years to create lifelong career opportunities for veterans and today many of our franchisee owners are military veterans. I couldn’t be prouder to be recognized once again by the Military Times with this distinction.”

The annual rankings are an editorially independent news project that evaluates the many factors that make an organization a good fit for military veterans and spouses. They are published in full in the September issue of Military Times EDGE magazine, the premier publication for military transition, and online at MilitaryTimes.com, as well as ArmyTimes.com, NavyTimes.com, AirForceTimes.com and MarineCorpsTimes.com. The Best for Vets survey-based rankings includes: Colleges, Career & Technical Colleges, Business Schools, Franchises, Employers and Law Enforcement.

Founded in 1996, Always Best Care began franchising just seven years ago, and now has more than 185 franchised territories throughout the United States. The company is expanding to Canada in 2014, and expects to expand to the United Kingdom, Australia, Germany and other countries in 2015, according to Mr. Newman. Always Best Care has assisted more than 25,000 seniors representing a wide range of illnesses and personal needs.

Always Best Care continues to be recognized with a multitude of industry honors and awards. In 2014 alone, Always Best Care has been honored by Entrepreneur Magazine (“Franchise 500”), FranchiseDirect.com (“Top Franchises in the USA”), FranchiseHelp.com (“Top Business Opportunities”), Franchise Times (“Smartest Growing Brands”), Franchise Business Review (“Top Low Cost Franchises”), and others.

For information on Always Best Care franchise opportunities, download our FREE franchising eBook, call toll-free 1-855-430-CARE (2273), write to us at [email protected], or visit www.www.alwaysbestcare.com/franchising.

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Please refer to our most recent Franchise Disclosure Document for important details.

Always Best Care Senior Services Launches Manager-Driven Franchise Model for the Senior Home Care Industry

Always Best Care Senior Services revolutionized the senior care industry when it introduced its exclusive outsourced staffing program, provided free to franchisees for their first six months to allow them to concentrate on immediate revenue-generating activities.

Now Always Best Care has done it again!

“Introducing the semi-absentee executive business model for the senior care industry,” proclaimed Michael Newman, founder and Chief Executive Officer of Always Best Care.

The semi-absentee executive model (also known as an investor or manager-driven model) is designed for persons who want to invest and prosper in the growing and recession-resistant senior care industry, but who are not looking for a new full-time operating position.

Always Best Care is one of the nation’s leading providers of non-medical in-home care, assisted living placement services, and skilled home health care.  The company delivers its services through an international network of more than 180 independently owned and operated franchise territories.

Traditionally, virtually all franchises in the senior care industry have been awarded to persons who have a passion for serving the senior community, who want to make a difference in people’s lives while they build a business, often who have had a personal experience caring for a senior relative, and who want to be “hands-on” in operating their businesses, according to Mr. Newman.

“With the dramatic growth of the senior care industry,” he said, “we’ve been seeing more and more business-savvy individuals who see the opportunities inherent in an industry that’s projected to continue on a growth curve for the next 30 years.  They’re not seeking a job or a position running a small office, however – they’re looking for an investment opportunity where they can open multiple offices and utilize their leadership and management skills in building a larger-scale business than has traditionally been the case in senior care.”

To qualify for the semi-absentee model, prospective franchisees must have a minimum liquidity of $150,000 and a minimum net worth of $500,000.  They’re required to purchase two or more territories, follow a prescribed hiring plan, and maintain a minimum required local marketing program.

According to Mr. Newman, the ideal candidate for the Always Best Care semi-absentee model is someone with prior business management experience who understands the model represents a long-term investment with a goal to grow the business and maximize equity value, versus developing immediate short term income.  “Additionally, he added, “the ideal candidate must be willing to relinquish controls to a manager as he or she builds a long-term business opportunity.”

A strong training program is essential to help these candidates develop the right attitudes, the right practices and the right culture for their businesses, Mr. Newman explained.  “Accordingly, we’ll provide an extensive training program for both the owner and managers of the new offices,” he said, “including several weeks of what we call ‘pre-training,’ then seven days of classroom training, nearly two weeks of in-the-field training and of course on-going support from our nationwide team of area representatives and the field support office.”

For information on Always Best Care franchise opportunities, including the new semi-absentee executive investor model, download our FREE franchising eBook, call toll-free 1-855-430-CARE (2273), write to us at [email protected], or visit www.www.alwaysbestcare.com/franchising.

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Please refer to our most recent Franchise Disclosure Document for important details.

Comprehensive Franchisee Training Helps Franchisees Launch Senior Care Businesses

Always Best Care®, one of the nation’s fastest growing senior care systems, offers franchisees a six-week multi-tiered standard of training and support through its ABC University®, one of the most comprehensive and extensive programs in the senior care industry.

Always Best Care is one of the nation’s leading providers of non-medical in-home care, assisted living finder/referral services and skilled home health care. The company delivers its services through an international network of more than 200 independently owned and operated franchise territories and area representatives throughout the United States.

The Always Best Care training program focuses on the operational activities of setting up, managing, and marketing a business that provides warm, compassionate and professional care for seniors and others.  The Always Best Care training system combines both corporate and local support for franchisees – a distinct benefit that provides a local coach, mentor and business advisor in close proximity to the franchisees’ territories.   Training is divided into modules that combine field and classroom settings.  One-on-one coaching and web-based seminars are provided.

Always Best Care corporate team members and Area Representatives work with new franchisees during an extensive training program that can be completed in as little as six weeks. This includes both initial and ongoing training and support as well as classroom training at Always Best Care’s international headquarters in Roseville, CA (just outside Sacramento) and field training in a franchisee’s local marketing area.

“I am exceptionally proud of the Always Best Care training and support system,” said Michael Newman, founder and Chief Executive Officer of Always Best Care. “Without question, we strive to create a gold standard that provides a distinct advantage to our franchisees.”

The Always Best Care training focuses on three distinct phases:  Pre-classroom training; classroom training and field training – all designed to ensure the most efficient startup process for new franchisees …

  • Pre-Classroom Training:  New owners focus on a series of operations-based training modules. This phase of the program includes a kick-off webinar, office set up, introduction to the Learning Management System (virtual learning tool), and senior community and account management preparation. New owners will also complete all critical administration tasks, including insurance requirements, non-medical licensing applications, ordering print and marketing material, and conducting a competitive analysis of their market.
  • Classroom Training:  During the second phase, owners participate in seven days of intensive classroom training at Always Best Care’s headquarters.  This includes a review and discussion of key topics including operations, marketing, caregiver on-boarding and staffing, client management, and instruction on how to develop key strategic alliances in the marketplace.Classroom training also encompasses guest speakers on a wide range of topics such as insurance, payroll, and veteran’s affairs, as well as tours of Sacramento area skilled nursing facilities and senior communities.  Additionally, trainees network with fellow franchisees during class and have an opportunity to spend time with founder and Chief Executive Newman, Chief Operating Officer Jake Brown, Vice President of Franchise Operations David Caesar and Vice President of Marketing Barry Parrish.
  • Field Training:  After completing classroom training, franchisees participate in nine days of in-the-field training, three of which are spent with their local coach at their location. This part of the training program concentrates on developing relations with assisted living communities, interviewing and hiring caregivers, referral marketing, networking in the marketplace, public relations, and staffing.

Field training also provides new owners with an opportunity to work with their Area Representative in the market during a three-day session. The training session includes referral marketing and client visits, a review of community tours, the status of the new owner’s caregiver team, a discussion about the franchisee’s strengths and challenges, a detailed plan that incorporates the ten areas of focus, and a written field training summary, with emphasis placed on skill sets, roles, expectations, and goals.

“The goal of our training program is to prepare franchisees for the launch of their new businesses,” explained Mr. Newman, “and to provide them with the tools they need to build those businesses while making true differences in people’s lives.”

For information on Always Best Care franchise opportunities, download a copy of our FREE comprehensive franchising eBook call toll-free 1-855-430-CARE1-855-430-CARE (2273), send an email to [email protected], or visit www.www.alwaysbestcare.com/franchising.

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Please refer to our most recent Franchise Disclosure Document for important details.

85% of Senior Retirees Prefer to Receive Care from Their Own Home

According to a new study conducted by Merrill Lynch and Age Wave, 85% of senior retirees age 50 and over say that they prefer to receive care from their homes, if they need long-term help. 10% of seniors prefer assisted living communities, while only 4% of seniors said that they would prefer to receive care in the home of a family member.

Data also shows that residents of nursing homes have declined over the past decade, while seniors receiving care from their homes or choosing assisted living communities have significantly increased.

Because about 3/4 of people over the age of 85 have trouble completing daily tasks and activities, more seniors in the U.S are utilizing the benefits of professional in-home care services from companies like Always Best Care.

In fact, more than half of seniors age 75 and older are living alone, making non-medical home care beneficial for both health and social needs, as caregivers are able to offer companionship that seniors would otherwise not have.

The demand for trusted senior care services is increasing, as is the need for motivated professionals to open home care businesses. To learn more about opening a senior care franchise with Always Best Care, don’t hesitate to download your very own copy of our FREE franchising eBook today!

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Please refer to our most recent Franchise Disclosure Document for important details.

Five Great Reasons to Select Always Best Care

1)     Territory protection with greater opportunity!  What drives growth in the senior care industry are relationships with the many referral sources within each franchisee’s territory. The senior citizens receiving care, however, may live anywhere, not exclusively within the territory. As a result, Always Best Care franchises may serve customers both inside and outside of their defined territories, as they are not limited to serving clients only within a protected territory.

2)    Additional revenue stream from assisted living finder and referral services! Always Best Care franchisees can drive revenue while building local credibility and visibility with all referral sources – even before obtaining a home care license. This added service provided by Always Best Care franchisees creates additional revenue from the same referral sources. Plus – it’s free to our clients; all fees are paid by assisted living communities. Importantly, many families who begin as home care referrals later decide to move into an assisted living community. A home care franchise built around only one or the other service only captures a limited share of market.

3)    Expand the franchise to provide skilled home care when the time is right! Providing skilled nursing services to customers and developing the skilled revenue stream is a key competitive advantage to capture a greater share of market. At Always Best Care, we know this is a big step and we do not ask our franchisees to apply for skilled service licenses until they have achieved approximately $1million in annual billing from their non-skilled business. (This does not imply a guarantee that franchisees will attain specific sales volume.)

4)    Local training and ongoing support – a big advantage for franchisees! Always Best Care provides a powerful combination of both national and local support. Training includes how to use sales performance metrics, marketing, national accounts, turnkey operating technology, system-wide benchmarking and third party customer satisfaction support. Local support comes from Area Representatives who provide ongoing strategic planning, mentoring, communications and business building expertise with a vested interest in the franchisees’ success. If no Area Representative is present in proximity to a franchisee’s territory, this function is fulfilled by representatives from the field support office.

5)    Award-winning marketing and advertising!  Over the past few years, Always Best Care has been honored with more awards for marketing and advertising excellence than any other senior care franchise system in the United States or Canada.  With always Best Care’s exclusive ABC PR Journal, franchisees can launch and sustain a weekly mass email marketing campaign on a local level – week after week after week – with a unique combination of newsletters, email blasts, videos, feature articles and press releases, all at no cost to the franchisee!

For complete information on franchise opportunities at Always Best Care, call toll-free 1-855-430-CARE (2273), email [email protected], download a copy of our FREE franchising eBook today or visit www.FranchiseWithAlwaysBestCare.com.

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Please refer to our most recent Franchise Disclosure Document for important details.

Small Home Care Market, Big Home Care Franchise Opportunity

Always Best Care franchise owners have found success across the United States, and most recently in Canada. While some franchisees choose to start their business in large markets, others opt to make an impact in smaller communities. In fact, some franchise owners prefer smaller markets over larger ones. So why do franchise owners in smaller markets enjoy as much success as those in larger, more populated cities?

Connection to Community – Always Best Care is a business that is very much community based, and as such our franchise owners can make an impact and enjoy success in smaller markets. This is especially true for those who grew up in a small community as they will already be well-connected, making it easy for their business to become a trusted resource in their community.

Low Cost Marketing – One of the most critical aspects of running a successful business is getting new customers. Because you live in a small community, you already have an established reputation and network within your community. Similarly, Always Best Care already has a recognized brand name in the senior care industry.  When you combine the two you have a recipe for success starting from day 1 of opening your franchise.

Low Cost Recruiting – In order to successfully run an Always Best Care Franchise, you need to recruit the best senior caregivers for your clients. These employees won’t show up at your door – you will have to do some leg work to find the best caregivers for your business. Traditionally this is accomplished through recruiting efforts, such as placing ads online or in the paper.  In smaller markets this task can be easier and more cost effective, as you may already know the best candidates for these extremely important positions, saving your time and money.

To begin the process of making an impact in your community, take a moment to read our FREE franchising eBook today to learn more about opportunities available with Always Best Care Senior Services.

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Please refer to our most recent Franchise Disclosure Document for important details.

An Opportunity for Long-Term Success in the Fastest Growing Industry in America

For entrepreneurs, now is a better time than ever to invest in a home care franchise. According to a 2012 Bureau of Statistics report, the home care industry is the fastest growing industry in the entire United States. What’s more, demand for in-home care services like those provided by Always Best Care will only increase, as the proportion of our population over the age of 90 is still widening.

In fact, between now and 2050 the percentage of seniors (65 and older) will continue to grow while all other segments will decline (Source: Pew Research Center). Because 10,000 Americans turn 65 every day, there is an enormous opportunity for high-energy men and women to have success operating a non-medical home care franchise.

We are proud to say that Always Best Care Franchise owners continue to be more successful every year. Between 2010 and 2013, growth in franchise revenues outpaced territory growth by far, to the tune of 590.7%.

Our franchise owner’s success is due in large part to the training that they receive. Always Best Care’s training is divided into modules that combine field and classroom settings.  One-on-one coaching and web-based seminars are also provided, giving franchisees a well-rounded learning opportunity. Caregivers are fully screened, and are also given the opportunity to train non-medical home care skills, increasing the quality of the home care services that our franchise owners provide to the community.

If you are a driven, compassionate individual with a desire to make a difference in the community that you serve, download a FREE copy of our franchising eBook to learn more about franchising with Always Best Care. We’re dedicated to helping our franchise owners succeed…always.

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Please refer to our most recent Franchise Disclosure Document for important details.

Marketing Your Small Business: First Steps for New Owners

Starting a small business takes brain power. When you sit down to create a coherent plan, it must include how you intend to improve your customers’ lives, how you’re going to raise enough money to get started, and what you need to do to get your business off the ground. Marketing is integral to this process. Whether you are simply considering how to start a franchise or are an established owner, a comprehensive marketing strategy gives you the exposure you need to succeed.

Senior businessman using a smartphoneWhat Is Marketing?

Simply put, marketing is a set of strategies to inform potential customers of who you are and what you can do for them. People will not come through your doors, visit your website, or buy your products if they are unaware you exist. No matter how reliable and suitable you are for specific customer needs, poor marketing efforts could mean the demise of your business. After all, a superior service that people don’t use makes just as little money as a sub-par service that customers purposely avoid.

Many new owners know how important marketing is, but believe a superior campaign is out of their budget. Thus, they fail to initiate any marketing actions. While you cannot expect monumental success with a free campaign, there is a lot you can do with a limited budget.

Free and Low-Cost Marketing Techniques

Start small with either a few low-cost techniques or some that cost only a few minutes of your day. Once you get a basic marketing campaign in place, you can worry about higher-cost options that may or may not net you more clients.

Social Media

Engaging your customer base on social media is free, so creating a presence on the major networking sites is a great and low-cost start to getting the word out. Set up business profiles on Facebook, Twitter, LinkedIn, and Google+. This can boost your campaign in several ways:

  • Good for SEO: Social media pages are additional websites containing your business name, which improves your search engine optimization. People discover your business when searching for your targeted keywords, and they contact you based on your qualifications. You can use SEO practices to ensure that your franchise attracts as many new customers as possible.
  • Proves you are legitimate: Social media use for businesses has become so commonplace that many consumers now expect it. If you do not have a Facebook page, some people may assume you’re inexperienced, untrustworthy, or unpopular. Simply creating a page increases your credibility.
  • Allows you to interact with consumers: The most important part of your social media campaign is your one-on-one interactions with consumers. If people can have a dialogue directly with you on your social media pages, they begin to see you as a trusted friend, making it more likely that they will buy from you in the future.

Many first-time owners are not sure what to put on social media. Start by acquiring a high-quality photo of your logo to use as a profile picture and another related image to use as a cover photo. These images give potential customers an instant idea about your mission and values. This first step is vital for branding and customer engagement.

Once your pages are set up, your next step is to create and post content on a regular schedule, maybe even daily. About 90 percent of your content should be non-promotional in nature. Choose links, photos, and carefully worded status updates that fit into your ideal customers’ interests and the services you provide.

Research Your Community

Local businesses do best when they demonstrate their commitment to community values. Research the surrounding community to find out which issues are important to your ideal customer base. Once you have a handle on the issues, you can figure out how best to approach them.

One popular and effective strategy for franchises is to partner with an established non-profit in the community to promote an important cause. For example, if your clientele are teenagers and their parents, consider co-sponsoring a charitable event with the local branch of the Boys and Girls Club of America or another organization that supports young people. This shows your commitment to community values, and allows your target market to see you as a resource. It also demonstrates your impact on the community.

Get Involved in Networking

Networking is a two-way street. When you help other business owners, they help you. Owners often love helping others get started, especially if they are in similar, but not overlapping, niches. Since many networking opportunities are free or low-cost events, plan to seek out and attend a few events per month. Make a point of collecting cards and referring them to your clients when appropriate. You may also want to do a cross-promotional campaign with non-competing businesses, in which you market each other to your clients.

You will see your business grow if you are diligent, organized, and efficient with marketing or franchising plans. Invest in low-cost marketing practices and watch your business thrive.

If you’re ready to make a difference in your community, download a copy of our FREE franchising eBook to learn why our training, marketing, and support have grown our franchisee revenue so dramatically.

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Sources

“10 Ways to Market Your Small Business on a Shoestring Budget | Constant Contact Blogs.” Constant Contact Blogs. N.p., n.d. Web. 30 Sept. 2014. https://franchisewithalwaysbestcare.ca/sales–marketing/marketing-strategies.aspx

Please refer to our most recent Franchise Disclosure Document for important details.http://essays-online.biz/